Wood,Marian Burk. (2005). The Marketing Plan Handbook (2nd ed.). Upper Saddle River,New Jersey: Pearson /Prentice Hall.
Chicago Style CitationWood,Marian Burk. The Marketing Plan Handbook. 2nd ed. Upper Saddle River,New Jersey: Pearson /Prentice Hall, 2005.
MLA CitationWood,Marian Burk. The Marketing Plan Handbook. 2nd ed. Upper Saddle River,New Jersey: Pearson /Prentice Hall, 2005.
Warning: These citations may not always be 100% accurate.