Advertising, promotion and new media

Other Authors: Stafford, Marla R, Faber, Ronald J.
Format: Open Shelf
Published: New Delhi: Prentice Hall, 2005.
Series: Eastern economy edition
Subjects:
LEADER 00826pamja2200265 4500
001 0000077074_0034
005 20170719090000.0
005 20160504153504.0
020 |a 812032739x  
037 |a Landasan 
040 |a Lib. of Congress 
090 0 0 |a HF 6146.I58  
245 1 0 |a Advertising, promotion and new media   |c edited by Marla R. Stafford, Ronald J. Faber. 
260 |a New Delhi:   |b Prentice Hall,   |c 2005. 
300 |a xii; 380 p.:   |b ill;   |c 23 cm.. 
490 0 |a Eastern economy edition 
504 |a Includes bibliographical references and index 
650 0 |a Advertising  
650 0 |a Interactive multimedia  
650 0 |a Internet advertising  
650 0 |a Interactive marketing  
700 0 |a Stafford, Marla R  
700 0 |a Faber, Ronald J.  
740 0 |a Advertising, promotion and new media 
999 |a 0000130801