Advertising, promotion and new media
| Other Authors: | Stafford, Marla R, Faber, Ronald J. |
|---|---|
| Format: | Open Shelf |
| Published: |
New Delhi:
Prentice Hall,
2005.
|
| Series: |
Eastern economy edition
|
| Subjects: |
| Physical Description: |
xii; 380 p.: ill; 23 cm.. |
|---|---|
| Bibliography: |
Includes bibliographical references and index |
| ISBN: |
812032739x |