|
|
|
|
LEADER |
00732pamja2200205 4500 |
001 |
0000077071_0034 |
005 |
20170719090000.0 |
005 |
20160504153504.0 |
020 |
|
|
|a 9780470051054
|
037 |
|
|
|a Landasan
|
040 |
|
|
|a Lib. of Congress
|
090 |
0 |
0 |
|a HF 6146.I58
|
245 |
1 |
0 |
|a The online advertising playbook :
|b proven strategies and tested tactics from the Advertising and Research Foundation
|c Joseph [Plummer...et al].
|
260 |
|
|
|a Hoboken, New Jersey:
|b John Wiley & Sons,
|c 2007.
|
300 |
|
|
|a xvi; 299 p.:
|b ill.;
|c 24 cm..
|
504 |
|
|
|a Includes bibliographical references and index
|
650 |
|
0 |
|a Internet advertising
|
710 |
2 |
|
|a Advertising Research Foundation
|
740 |
0 |
|
|a The online advertising playbook
|
999 |
|
|
|a 0000130796
|