The advertised mind : ground-breaking insights into how our brains respond to advertising
Main Author: | Du Plessis, Erik |
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Format: | Open Shelf |
Published: |
London; Philadelphia:
Kogan Page,
2008.
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Subjects: |
Physical Description: |
xxiv; 232 p.: ill.; 24 cm.. |
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Bibliography: |
Includes bibliographical references and index |
ISBN: |
9780749450243 |