10 ways to screw up an and campaign... and how to create ones that work

Main Author: Cohen, Barry H.
Format: Open Shelf
Published: Avon, MA: Adams Media, 2006.
Subjects:
LEADER 00606pamja2200205 4500
001 0000077054_0034
005 20170719090000.0
005 20160504153500.0
020 |a 9781598690828  
037 |a Landasan 
040 |a Lib. of Congress 
090 0 0 |a HF 5823  
100 1 |a Cohen, Barry H.  
245 1 0 |a 10 ways to screw up an and campaign... and how to create ones that work   |c Barry H. Cohen. 
260 |a Avon, MA:   |b Adams Media,   |c 2006. 
300 |a vii; 262 p.;   |c 22 cm.. 
504 |a Includes bibliographical references and index 
650 0 |a Advertising  
650 0 |a Small business  
999 |a 0000130777