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| LEADER |
00692pamja2200229 4500 |
| 001 |
0000076981_0034 |
| 005 |
20170719090000.0 |
| 005 |
20160504153450.0 |
| 020 |
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|a 9780073380971
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| 037 |
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|a Landasan
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| 040 |
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|a Lib. of Congress
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| 090 |
0 |
0 |
|a HF 5821
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| 100 |
1 |
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|a Arens, Williams F
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| 245 |
1 |
0 |
|a Essentials of contemporary advertising
|c William F. Arens, David H Schaefer, Micheal Weigold.
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| 260 |
|
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|a New York, NY:
|b McGraw-Hill /Irwin,
|c 2009.
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| 300 |
|
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|a xxiv; 558 p.:
|b ill.;
|c 28 cm..
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| 500 |
|
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|a Includes index
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| 650 |
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0 |
|a Advertising
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| 700 |
0 |
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|a Shaefer, David H
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| 700 |
0 |
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|a Weigold, Micheal
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| 740 |
0 |
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|a Essentials of contemporary advertising
|
| 999 |
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|a 0000130694
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