Schiffman,Leon G. (2004). ConsumerBehavior (8th ed.). Upper Saddle River,NJ: Pearson Prentice Hall.
Chicago Style CitationSchiffman,Leon G. ConsumerBehavior. 8th ed. Upper Saddle River,NJ: Pearson Prentice Hall, 2004.
MLA CitationSchiffman,Leon G. ConsumerBehavior. 8th ed. Upper Saddle River,NJ: Pearson Prentice Hall, 2004.
Warning: These citations may not always be 100% accurate.