Advertising Principles & Practice
| Main Author: | Wells,William |
|---|---|
| Other Authors: | Burnett,John, Moriarty,Sandra |
| Format: | Open Shelf |
| Published: |
Upper Saddle River,New Jersey:
Pearson /Prentice Hall,
2006.
|
| Edition: | 7th ed.. |
| Subjects: |
| Physical Description: |
xxviii,592p.: col,ill; 28 cm.. |
|---|---|
| Bibliography: |
Includes Bibliographical References and Index |
| ISBN: |
0131968815 |