Marketing : creating and delivering value
| Other Authors: | Quester, Pascale G |
|---|---|
| Format: | Open Shelf |
| Published: |
New South Wales, Australia:
McGraw-Hill,
2004.
|
| Edition: | 4 th ed.. |
| Subjects: |
| Item Description: |
Includes bibliographical references and index |
|---|---|
| Physical Description: |
xxxv; 682 p.: ill.; 26 cm.. |
| ISBN: |
0074712292 |