Kelly, L. Beyond buzz: The next generation of word-of mouth marketing. New York, NY: American Management Association, 2007.
Chicago Style CitationKelly, Lois. Beyond Buzz: The Next Generation of Word-of Mouth Marketing. New York, NY: American Management Association, 2007.
MLA CitationKelly, Lois. Beyond Buzz: The Next Generation of Word-of Mouth Marketing. New York, NY: American Management Association, 2007.
Warning: These citations may not always be 100% accurate.