Marketing
Main Author: | Grewal, Dhruv |
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Format: | Open Shelf |
Published: |
Boston:
Mc Graw-Hill /Irwin,
2008.
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Subjects: |
Physical Description: |
xxxiii; 536 p.: ill.; 26 cm.. |
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Bibliography: |
Includes bibliographical and references |
ISBN: |
9780073049021 |