Consumer Behavior:Bulding Marketing Strategy.
Main Author: | Hawkins,Del 1, |
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Format: | Open Shelf |
Published: |
Bostan:
McGraw HillIrwin,
2004.
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Edition: | 9th ed. |
Subjects: |
Physical Description: |
xxvi,790p.: ill(col); 26 cm.. |
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ISBN: |
0071240403 |