Advertising,promotion & supplemental aspects of integrated marketing communications.

Main Author: Shimp,Terence A
Format: Open Shelf
Published: Mason,Ohio: Thomson South-Western, 2003.
Edition: 6th ed..
Subjects:

KPM SERI ISKANDAR

Call Number: HF5415 123 2003
Accession Item Category SMD Status Due Date Notes
0000130022 OPEN SHELF BOOK AVAILABLE