Contemporary marketing : the changing face of marketing in 21 st. century
| Main Author: | Panda, Tapan K. |
|---|---|
| Format: | Open Shelf |
| Published: |
Hyderabad, India:
The ICFAI Univ. Press,
2006.
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| Subjects: |
| Physical Description: |
xxv; 236 p.; 24 cm.. |
|---|---|
| Bibliography: |
Includes bibliographical references and index |
| ISBN: |
8131405508 |