International marketing strategy : analysis, development and implementation

Main Author: Doole, Isobel
Other Authors: Lowe, Robin., Phillips, Chris
Format: Open Shelf
Published: London: Thomson, 2004.
Edition: 4 th ed..
Subjects:
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020 |a 1844800253  
037 |a AA Zeal 
040 |a Lib. of Congress 
090 0 0 |a HF 1416  
100 1 |a Doole, Isobel  
245 1 0 |a International marketing strategy :   |b analysis, development and implementation   |c Isobel doole and Robin Lowe. 
250 |a 4 th ed.. 
260 |a London:   |b Thomson,   |c 2004. 
300 |a xxi;445p.:   |b ill.;   |c 28 cm.. 
500 |a First ed. published in 1994 by Routledge, London, author Chris Phillips 
500 |a Includes index 
650 0 |a Export marketing   |x Management  
650 0 |a Export marketing - management  
700 0 |a Lowe, Robin.  
700 0 |a Phillips, Chris  
740 0 |a International marketing strategy 
999 |a 0000129735