Introduction to marketing concepts

Main Author: Drummond, Graeme
Other Authors: Ensor, John
Format: Open Shelf
Published: Burlington, MA: Elsevier, 2005.
Edition: Burlington, MA.
Subjects:
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040 |a Lib. of Congress 
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100 1 |a Drummond, Graeme  
245 1 0 |a Introduction to marketing concepts   |c Graeme Drummod, John Ensor. 
250 |a Burlington, MA. 
260 |a Burlington, MA:   |b Elsevier,   |c 2005. 
300 |a viii; 283 p.:   |b ill.;   |c 25 cm.. 
504 |a Includes bibliographical references and index 
650 0 |a Marketing  
700 0 |a Ensor, John  
740 0 |a Introduction to marketing concepts. 
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