Management of marketing

Main Author: Lancester, Geoff
Other Authors: Reynolds, Paul
Format: Open Shelf
Published: Burlington, MA: Elsevier, Butterworth einemain, 2005.
Subjects:
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020 |a 0750661038  
040 |a Lib. of Congress 
090 0 0 |a HF 5415.13  
100 1 |a Lancester, Geoff  
245 1 0 |a Management of marketing   |c Geoff Lancaster and Paul Reynolds. 
260 |a Burlington, MA:   |b Elsevier,   |c Butterworth einemain,   |c 2005. 
300 |a xi; 410 p.:   |b ill.;   |c 24 cm.. 
500 |a Includes index 
650 0 |a Marketing   |x Management  
700 0 |a Reynolds, Paul  
740 0 |a Management of marketing 
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