Key concepts in marketing

Main Author: Sutherland, Jonathan
Other Authors: Canwell, Diane
Format: Reference
Published: Houndmills, Basingstoke, Hampshire; New York: Palgrave.
Subjects:
LEADER 00600pamna2200217 4500
001 0000076164_0034
005 20170719090000.0
005 20160504152711.0
020 |a 140391527x  
037 |a Anma 
040 |a Lib. of Congress 
090 0 0 |a HF 5412  
100 1 |a Sutherland, Jonathan  
245 1 0 |a Key concepts in marketing   |c Jonathan. 
260 |a Houndmills, Basingstoke, Hampshire; New York:   |b Palgrave. 
300 |a ix; 310 p.;   |c 22 cm.. 
504 |a Includes bibliographical reference and index 
650 0 |a Marketing  
700 0 |a Canwell, Diane  
999 |a 0000129291 
999 |a 0000129292