Advertising : principles & practice

Main Author: Moriarty, Sandra
Format: Reference
Published: Upper Saddle River, New Jersey: Pearson, 2009.
Edition: 8 th ed..
Subjects:
LEADER 00713pamna2200229 4500
001 0000076098_0034
005 20170719090000.0
005 20160504153444.0
020 |a 9780135009383  
037 |a Landasan 
040 |a Lib. of Congress 
090 0 0 |a HB 5823  
100 1 |a Moriarty, Sandra  
245 1 0 |a Advertising :   |b principles & practice   |c Sandra Moriarty, Nancy Mitchell, Williams. 
250 |a 8 th ed.. 
260 |a Upper Saddle River, New Jersey:   |b Pearson,   |c 2009. 
300 |a 686 p.:   |b ill.;   |c 28 cm.. 
500 |a Previous editions had William. Wells as first author 
504 |a Includes bibliographical references and index 
650 0 |a Advertising  
740 0 |a Advertising 
999 |a 0000129193