Principles of contemporary marketing
| Main Author: | Kurtz, David L |
|---|---|
| Format: | Open Shelf |
| Published: |
Mason, Ohio:
Thomson,
South-Western, 2008.
|
| Subjects: |
| LEADER | 00559pamja2200193 4500 | ||
|---|---|---|---|
| 001 | 0000076070_0034 | ||
| 005 | 20170719090000.0 | ||
| 005 | 20160504153441.0 | ||
| 020 | |a 9780324536508 | ||
| 037 | |a V.S Media | ||
| 040 | |a Lib. of Congress | ||
| 090 | 0 | 0 | |a HF 4515 |
| 100 | 1 | |a Kurtz, David L | |
| 245 | 1 | 0 | |a Principles of contemporary marketing |c David L. Kurtz. |
| 260 | |a Mason, Ohio: |b Thomson, |c South-Western, |c 2008. | ||
| 300 | |a xv; 664 p.: |b ill.; |c 28 cm.. | ||
| 504 | |a Includes bibliographical refernces and index | ||
| 650 | 0 | |a Marketing | |
| 999 | |a 0000129161 | ||