Unleashing the power of PR : a contrarian's guide to marketing and communication
Main Author: | Weiner, Mark |
---|---|
Corporate Authors: | International Association of Business Communication |
Format: | Open Shelf |
Published: |
San Francisco, CA:
Jossey-Bass,
2006.
|
Subjects: |
Item Description: |
Includes index |
---|---|
Physical Description: |
xxi; 247 p.: ill.; 24 cm.. |
ISBN: |
0787982792 |