Why killer products don't sell : how to run your company to a new set of rules

Other Authors: rowsell, Dominic
Format: Open Shelf
Published: Chichester, England: Capstone, 2008.
Subjects:
LEADER 00693pamja2200217 4500
001 0000076046_0034
005 20170719090000.0
005 20160504153633.0
020 |a 9781906465261  
037 |a ZAA Murni 
040 |a Lib. of Congress 
090 0 0 |a HF5438.4  
245 1 0 |a Why killer products don't sell :   |b how to run your company to a new set of rules   |c Ian Gotts & Dominic Rowsell. 
260 |a Chichester, England:   |b Capstone,   |c 2008. 
300 |a xxiii; 165 p.:   |b ill.;   |c 24 cm.. 
650 0 |a consumer behavior  
650 0 |a Sales management  
650 0 |a Brand name products   |x Management  
700 0 |a rowsell, Dominic  
740 0 |a Why killer products don't sell 
999 |a 0000129124