APA Citation

Drummond, G., Ensor, J., & Ashford, R. (2001). Strategic Marketing planning and control (2nd ed.). Burlington, MA: Elsevier.

Chicago Style Citation

Drummond, Graeme, John Ensor, and Ruth Ashford. Strategic Marketing Planning and Control. 2nd ed. Burlington, MA: Elsevier, 2001.

MLA Citation

Drummond, Graeme, John Ensor, and Ruth Ashford. Strategic Marketing Planning and Control. 2nd ed. Burlington, MA: Elsevier, 2001.

Warning: These citations may not always be 100% accurate.