Marketing Management
| Main Author: | Kotler, Philip |
|---|---|
| Format: | Open Shelf |
| Published: |
Upper Saddle river, NJ:
Prentice hall,
2003.
|
| Subjects: |
| Physical Description: |
xxxix; 130 p.: ill.; 25 cm.. |
|---|---|
| Bibliography: |
Includes bibliographical references and index |
| ISBN: |
0130497150 |