Dibb, S., & Simkin, L. (2004). Marketing briefs: A revision and study guide (2nd ed.). Burlington, MA: Elsevier Butterworth - Heinemann.
Chicago Style CitationDibb, Sally, and Lyndon Simkin. Marketing Briefs: A Revision and Study Guide. 2nd ed. Burlington, MA: Elsevier Butterworth - Heinemann, 2004.
MLA CitationDibb, Sally, and Lyndon Simkin. Marketing Briefs: A Revision and Study Guide. 2nd ed. Burlington, MA: Elsevier Butterworth - Heinemann, 2004.
Warning: These citations may not always be 100% accurate.