APA Citation

Landon, D. L., & Della Bitta, A. J. (1993). consumer behaviour: Concepts and applications (4th ed.). New York: Mc-Graw Hill.

Chicago Style Citation

Landon, David L., and Albert J. Della Bitta. Consumer Behaviour: Concepts and Applications. 4th ed. New York: Mc-Graw Hill, 1993.

MLA Citation

Landon, David L., and Albert J. Della Bitta. Consumer Behaviour: Concepts and Applications. 4th ed. New York: Mc-Graw Hill, 1993.

Warning: These citations may not always be 100% accurate.