Essentials of marketing
| Main Author: | Blythe, Jim |
|---|---|
| Format: | Open Shelf |
| Published: |
Harlow, England:
Financial Times /Prentice Hall,
, 2005.
|
| Edition: | 3rd ed. |
| Subjects: |
| Physical Description: |
xix; 354 p.: ill;; 25 cm. |
|---|---|
| Bibliography: |
Includes bibliographical references and index |
| ISBN: |
0273693581 |