Principles of marketing

Main Author: Kotler, Philip
Other Authors: Armstrong, Gary
Format: Open Shelf
Published: Upper Saddle River, New Jersey: Prentice Hall, 2001.
Edition: 9th ed..
Subjects:
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020 |a 0130283290  
040 |a Lib. of Congress 
090 0 0 |a HF 5415  
100 1 |a Kotler, Philip  
245 1 0 |a Principles of marketing   |c Philip Kotler, Gary Armstrong. 
250 |a 9th ed.. 
260 |a Upper Saddle River, New Jersey:   |b Prentice Hall,   |c 2001. 
300 |a xv; 785 p.:   |b ill;   |c 28 cm.. 
504 |a Includes bibliographical references and index 
650 0 |a Marketing  
700 0 |a Armstrong, Gary  
999 |a 0000128336