International marketing : a global prespective
| Main Author: | Muhlbacher, Hans |
|---|---|
| Other Authors: | Dahringer, Lee, Leihs, Helmuth |
| Format: | Open Shelf |
| Published: |
London:
Thomson,
2006.
|
| Edition: | 3rd ed.. |
| Subjects: |
| Physical Description: |
xxvi; 737 p.: ill.; 28 cm.. |
|---|---|
| Bibliography: |
Includes bibliographical references and index |
| ISBN: |
9781844801329 (RM295.05) (RM252.00) |