Adverstsing : principles and effective IMC practice
| Other Authors: | Wells, William, Moriarty, Sandar |
|---|---|
| Format: | Open Shelf |
| Published: |
Singapore:
Prentice Hall,
Pearson, 2007.
|
| Subjects: |
| Item Description: |
Includes biblliographical references and index |
|---|---|
| Physical Description: |
xxxiii; 650 p.: uill; 28 cm.. |
| ISBN: |
9780131676602 |