Marketing
| Main Author: | Hunt, C. Shane |
|---|---|
| Other Authors: | Mello, John E. |
| Format: | Open Shelf |
| Published: |
New York:
McGraw-Hill,
c2015.
|
| Subjects: |
| Physical Description: |
xxxviii, 454p.: col. ill.; 27cm. |
|---|---|
| Bibliography: |
Includes index |
| ISBN: |
9781259095603 |