Branding TV principles & practices
| Main Author: | McDowell, Walter |
|---|---|
| Format: | Text Books |
| Published: |
Burlington, MA:
Elsevier,
c2005.
|
| Subjects: |
| Item Description: |
No. Tag: 1300690 |
|---|---|
| Physical Description: |
x, 158p.: ill.; 24cm. |
| Bibliography: |
Includes index |
| ISBN: |
9780240807539 (pbk) |