APA Citation

McDonald, M., & Wilson, H. (2011). Marketing plans: How to prepare them, how to use them (7th ed.). West Sussexx, United Kingdom: John Wiley & Sons Ltd..

Chicago Style Citation

McDonald, Malcolm, and Hugh Wilson. Marketing Plans: How to Prepare Them, How to Use Them. 7th ed. West Sussexx, United Kingdom: John Wiley & Sons Ltd., 2011.

MLA Citation

McDonald, Malcolm, and Hugh Wilson. Marketing Plans: How to Prepare Them, How to Use Them. 7th ed. West Sussexx, United Kingdom: John Wiley & Sons Ltd., 2011.

Warning: These citations may not always be 100% accurate.