Marketing in venus : perspectives from the heart

Main Author: Hermawan Kartajaya
Other Authors: Samsinar Md. Sidin
Format: Open Shelf
Published: Serdang, Selangor: Universiti Putra Malaysia Press, c2011.
Subjects:
LEADER 00664pamja2200193 4500
001 0000068347_0033
005 20170419090000.0
020 |a 9789673442263(pbk)  
090 0 0 |a HF5415   |b H47 2011 
100 0 |a Hermawan Kartajaya  
245 0 0 |a Marketing in venus :   |b perspectives from the heart   |c Hermawan Kartajaya, Samsinar Md. Sidin. 
260 |a Serdang, Selangor:   |b Universiti Putra Malaysia Press,   |c c2011. 
300 |a xiv, 214p.:   |b ill.;   |c 22cm. 
500 |a No. Tag : 1200202 
504 |a Includes bibliographical references 
650 0 |a Marketing   |x Management  
650 0 |a Marketing   |x Psychological aspects  
700 0 |a Samsinar Md. Sidin  
999 |a 0000107013