Principles of marketing : a global perspective

Other Authors: Abu Bakar Abdul Hamid... [et al.]
Format: Open Shelf
Published: Shah Alam, Selangor: McGraw Hill, c2007.
Subjects:
Item Description: No. Tag : 1100141, 1100142
Physical Description: viii, 154p.: ill.; 26cm.
Bibliography: Includes bibliographical references and index
ISBN: 9833850049 (pbk)