Services marketing : an Asia-Pacific and Australian perspective
| Main Author: | Lovelock, Christopher H. |
|---|---|
| Other Authors: | Patterson,Paul G., Walker,Rhett H. |
| Format: | Open Shelf |
| Published: |
New South Wales:
Pearson Education,Australia,
2007.
|
| Edition: | 4th ed. |
| Subjects: |
| Item Description: |
Includes index No. tag : 0800783 |
|---|---|
| Physical Description: |
xiii, 608p.: illustrations.; 25cm. |
| ISBN: |
9780733986789 (pbk) |