International marketing : an Asia-Pacific perspective
| Main Author: | Fletcher, Richard, 1940 - |
|---|---|
| Other Authors: | Brown, Linden |
| Format: | Open Shelf |
| Published: |
Australia:
Pearson/Prentice-Hall,
2008.
|
| Edition: | 4th ed. |
| Subjects: |
| Item Description: |
No. tag : 0800780 Previous ed : 2005 Includes index |
|---|---|
| Physical Description: |
xxxiii, 860p.: ill.; 26cm. |
| ISBN: |
9780733992377 (pbk) |