Marketing research

Other Authors: Zikmund, William G., Ward, Steven, Lowe, Ben, Winzar, Hume
Format: Open Shelf
Published: Victoria, Australia: Thomson, 2007.
Edition: Asia Pacific edition.
Subjects:
Item Description: No. tag : 0800793
Includes index
Physical Description: xxvii, 570p.: col.ill.; 2007.
ISBN: 9780170127349 (pbk)