APA Citation

Zikmund, W. G., Ward, S., Lowe, B., & Winzar, H. (2007). Marketing research (Asia Pacific edition.). Victoria, Australia: Thomson.

Chicago Style Citation

Zikmund, William G., Steven Ward, Ben Lowe, and Hume Winzar. Marketing Research. Asia Pacific edition. Victoria, Australia: Thomson, 2007.

MLA Citation

Zikmund, William G., Steven Ward, Ben Lowe, and Hume Winzar. Marketing Research. Asia Pacific edition. Victoria, Australia: Thomson, 2007.

Warning: These citations may not always be 100% accurate.