Kotler, P., Amstrong, & Abu Bakar A. Hamid. (2008). Principles of marketing. Petaling Jaya, Selangor: Pearson/Prentice Hall.
Chicago Style CitationKotler, Philip, Amstrong, and Abu Bakar A. Hamid. Principles of Marketing. Petaling Jaya, Selangor: Pearson/Prentice Hall, 2008.
MLA CitationKotler, Philip, Amstrong, and Abu Bakar A. Hamid. Principles of Marketing. Petaling Jaya, Selangor: Pearson/Prentice Hall, 2008.
Warning: These citations may not always be 100% accurate.