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| LEADER |
00667pamja2200205 4500 |
| 001 |
0000065866_0033 |
| 005 |
20170419090000.0 |
| 020 |
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|a 9781591391456
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| 090 |
0 |
0 |
|a HF5415.15
|b G55 2007
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| 100 |
0 |
|
|a Gilmore, James H.,
|d 1959 -
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| 245 |
0 |
0 |
|a Authenticity :
|b what the consumers really want
|c James H. Gilmore, B. Joseph Pine.
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| 260 |
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|a Boston, MA:
|b Harvard Business School Press,
|c 2007.
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| 300 |
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|a xiii, 299p.;
|c 24cm.
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| 500 |
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|a No. tag : 0800316
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| 504 |
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|a Includes bibliographical references and index
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| 650 |
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0 |
|a Product management
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| 650 |
|
0 |
|a Consumer behavior
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| 650 |
|
0 |
|a Consumer's preferences
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| 700 |
0 |
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|a Pine, Joseph
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| 999 |
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|a 0000103845
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