APA Citation

Gilmore, J. H., & Pine, J. (2007). Authenticity: What the consumers really want. Boston, MA: Harvard Business School Press.

Chicago Style Citation

Gilmore, James H., and Joseph Pine. Authenticity: What the Consumers Really Want. Boston, MA: Harvard Business School Press, 2007.

MLA Citation

Gilmore, James H., and Joseph Pine. Authenticity: What the Consumers Really Want. Boston, MA: Harvard Business School Press, 2007.

Warning: These citations may not always be 100% accurate.