Marketing management
| Main Author: | Kotler, Philip |
|---|---|
| Other Authors: | Kelller, Kevin Lan |
| Published: |
Upper Saddle River, N.J.:
Pearson,
2006.
|
| Edition: | 12th ed. |
| Subjects: |
| Item Description: |
Includes index |
|---|---|
| Physical Description: |
xxxix,[[varios paging]: col.ill; 27cm. |
| ISBN: |
013196853X (pbk0 |