Entrepreneurial marketing : real stories and survival strategies

Main Author: Buskirk, Bruce D.
Other Authors: Lavik, Molly
Format: Open Shelf
Published: Mason, Ohio: Thomson, South-Western, 2004.
Subjects:
LEADER 00616pamja2200193 4500
001 0000063795_0033
005 20170419090000.0
020 |a 0324158637(pbk)  
090 0 0 |a HF5415   |b B7777 2004 
100 0 |a Buskirk, Bruce D.  
245 0 0 |a Entrepreneurial marketing :   |b real stories and survival strategies   |c Bruce Buskirk, Molly Lavik. 
260 |a Mason, Ohio:   |b Thomson, South-Western,   |c 2004. 
300 |a xiii, 245p.:   |b ill.;   |c 26cm. 
504 |a Includes bibliographical references and index 
650 0 |a Marketing  
650 0 |a Enterpreneurship  
700 0 |a Lavik, Molly  
999 |a 0000099332 
999 |a 0000100978