The new marketing conversation : creating and strengthening relationships between buyer and sellers

Main Author: Stein, Donna Baier
Other Authors: MaCaaron, Alexandra
Format: Open Shelf
Published: Ohio: Thomson, 2005.
Subjects:
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001 0000063607_0033
005 20170419090000.0
020 |a 0324200579  
090 0 0 |a HF5415.5   |b S736 2005 
100 0 |a Stein, Donna Baier  
245 0 0 |a The new marketing conversation :   |b creating and strengthening relationships between buyer and sellers   |c Donna Baier Stein & Alexandra MaCaaron. 
260 |a Ohio:   |b Thomson,   |c 2005. 
300 |a xii, 271 p.;   |c 26 cm. 
500 |a Includes index p. 265-271 
650 0 |a Marketing  
650 0 |a Business communication  
650 0 |a Relationship marketing  
650 0 |a Customers relations  
700 0 |a MaCaaron, Alexandra  
999 |a 0000100232 
999 |a 0000100233