Consumer behavior and marketing strategy : J. Paul/Peter, Jerry C. Olson.
Main Author: | Peter, J. Paul |
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Other Authors: | Olson, Jerry C. |
Format: | Open Shelf |
Published: |
Boston:
McGraw - Hill,
2002.
|
Edition: | 6th ed. |
Series: |
McGraw - Hill/Irwin series in marketing
|
Subjects: |
KPM INDERA MAHKOTA
Call Number: |
HF5415 3 P468 2001 |
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Accession | Item Category | SMD | Status | Due Date | Notes |
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0000098929 | OPEN SHELF | BOOK | AVAILABLE |