Applications in basic marketing : clipping from the popular business press
Main Author: | Perreaut, William D. |
---|---|
Other Authors: | McCarthy, E. Jerome |
Published: |
Boston:
McGraw-Hill,
2006.
|
Edition: | 2001 - 2002 ed. |
Subjects: |
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100 | 0 | |a Perreaut, William D. | |
245 | 0 | 0 | |a Applications in basic marketing : |b clipping from the popular business press |c William D. Perreault and E. Jerome McCarthy. |
250 | |a 2001 - 2002 ed. | ||
260 | |a Boston: |b McGraw-Hill, |c 2006. | ||
300 | |a 218p; |c 26cm. | ||
650 | 0 | |a Marketing | |
700 | 0 | |a McCarthy, E. Jerome | |
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