Applications in basic marketing : clipping from the popular business press
| Main Author: | Perreaut, William D. |
|---|---|
| Other Authors: | McCarthy, E. Jerome |
| Published: |
Boston:
McGraw-Hill,
2006.
|
| Edition: | 2001 - 2002 ed. |
| Subjects: |
| Physical Description: |
218p; 26cm. |
|---|---|
| ISBN: |
0075610337 |