Marketing fundamentals 2000 - 2001 workbook : CIM workbook
| Main Author: | Lancaster, Geoff |
|---|---|
| Other Authors: | Withey, Frank, Ashford, Ruth |
| Format: | Open Shelf |
| Published: |
Oxford:
Heinemann,
2000.
|
| Subjects: |
| Item Description: |
Includes appendix Includes index |
|---|---|
| Physical Description: |
ix, 320p.: ill.; 30cm. |
| ISBN: |
0750649194(pbk) |